{"id":7881,"date":"2025-08-21T10:45:20","date_gmt":"2025-08-21T08:45:20","guid":{"rendered":"https:\/\/www.sonda.hr\/more-red-dot-awards-in-our-portfolio\/"},"modified":"2026-05-14T15:21:29","modified_gmt":"2026-05-14T13:21:29","slug":"more-red-dot-awards-in-our-portfolio","status":"publish","type":"post","link":"https:\/\/www.sonda.hr\/hr\/more-red-dot-awards-in-our-portfolio\/","title":{"rendered":"Novi Red Dot-ovi u na\u0161em portfoliu"},"content":{"rendered":"<p><span style=\"font-weight: 400;\">Studio Sonda \u00a0osvojio je presti\u017enu Red Dot Award: Brands &amp; Communication Design 2025 za redizajn pakiranja Orakete, slovenskog multivitaminskog instant napitka u vlasni\u0161tvu Radenske, dodatno obogativ\u0161i svoj portfelj renomiranih me\u0111unarodnih priznanja, sada ve\u0107 s 21 Red Dot nagradom. Oraketa time, nakon zna\u010dajnog zauzimanja tr\u017ei\u0161nog udjela, te osvojenog priznanja i regionalnom natjecanju Balcannes, nastavlja svoj uspje\u0161an put i izvan granica regije.\u00a0\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\"><a href=\"https:\/\/sonda.hr\/hr\/nova-oraketa\/\">Oraketa<\/a> je prisutna na slovenskom tr\u017ei\u0161tu od 2020. godine, a osobito nakon redizajna, u kratkom je\u00a0 vremenu postala prepoznatljiv brend u kategoriji multivitaminskih napitaka. Novi dizajn ambala\u017ee usmjeren je na o\u010duvanje zaigranog identiteta proizvoda, jasnu vidljivost na polici te komunikaciju aktivne i zabavne dimenzije brenda. Dinami\u010dne grafi\u010dke linije i upe\u010datljive boje, uz atraktivne vo\u0107ne motive, jasno prenose okuse, dok posebno 19 g HoReCa pakiranje svojim oblikom evocira raketu i poja\u010dava brendov identitet pun pokreta i energije.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Sama dodjela &#8211; Red Dot Award Awarding Gala odr\u017eat \u0107e se 7. studenog 2025. u Konzerthaus Berlin, a Oraketa \u0107e od 8. studenog 2025. biti izlo\u017eena u Muzeju komunikacije u Berlinu te, od prolje\u0107a 2026. i u Red Dot Design Museum Essen.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Osim Orakete, \u017eiri je prepoznao vrijednim Red Dot nagrade i Sondin projekt <a href=\"https:\/\/sonda.hr\/hr\/rawino-crafted-by-terroir-hr\/\">Rawino<\/a><\/span><\/p>\n<p><span style=\"font-weight: 400;\"><strong>O Red Dot nagradi:<\/strong><br \/>\n<\/span><span style=\"font-weight: 400;\">Red Dot Award: Brands &amp; Communication Design jedna je od najpresti\u017enijih svjetskih nagrada za komunikacijski dizajn i brendiranje, a njezin \u017eiri me\u0111unarodnih stru\u010dnjaka evaluira radove prema originalnosti, kreativnosti, dizajnerskoj kvaliteti i komunikacijskom utjecaju. Dodjeljuje se od 1955. godine.<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Studio Sonda \u00a0osvojio je presti\u017enu Red Dot Award: Brands &amp; Communication Design 2025 za redizajn pakiranja Orakete, slovenskog multivitaminskog instant napitka u vlasni\u0161tvu Radenske, dodatno obogativ\u0161i svoj portfelj renomiranih me\u0111unarodnih priznanja, sada ve\u0107 s 21 Red Dot nagradom. Oraketa time, nakon zna\u010dajnog zauzimanja tr\u017ei\u0161nog udjela, te osvojenog priznanja i regionalnom natjecanju Balcannes, nastavlja svoj uspje\u0161an [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":8098,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[171,66],"tags":[],"class_list":["post-7881","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-dizajn","category-novosti"],"acf":[],"_links":{"self":[{"href":"https:\/\/www.sonda.hr\/hr\/wp-json\/wp\/v2\/posts\/7881","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.sonda.hr\/hr\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.sonda.hr\/hr\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.sonda.hr\/hr\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.sonda.hr\/hr\/wp-json\/wp\/v2\/comments?post=7881"}],"version-history":[{"count":1,"href":"https:\/\/www.sonda.hr\/hr\/wp-json\/wp\/v2\/posts\/7881\/revisions"}],"predecessor-version":[{"id":8584,"href":"https:\/\/www.sonda.hr\/hr\/wp-json\/wp\/v2\/posts\/7881\/revisions\/8584"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.sonda.hr\/hr\/wp-json\/wp\/v2\/media\/8098"}],"wp:attachment":[{"href":"https:\/\/www.sonda.hr\/hr\/wp-json\/wp\/v2\/media?parent=7881"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.sonda.hr\/hr\/wp-json\/wp\/v2\/categories?post=7881"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.sonda.hr\/hr\/wp-json\/wp\/v2\/tags?post=7881"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}